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The team

The founders behind UNBOUND.

Two very different careers, one table. The founders you meet on the first call are the people who lead your work.

Amisha Sethi, co-founder of UNBOUND
Co-founder

Amisha Sethi

Senior marketing leader, award-winning actor, bestselling author and Mrs. India Worldwide 2021.

21+years in global marketing and leadership
Top 50Brand Leaders in India, Bloomberg and CMO Asia, 2012
2021Mrs. India Worldwide

Amisha has spent more than 21 years in global marketing and leadership, at brands including BlackBerry, AirAsia, Airtel, Locus and Inflect Inc. She serves as Senior Vice President, Policy & Communication at the Financial Planning Standards Board (FPSB) India.

She is an executive scholar of the Kellogg School of Management, Northwestern University, and holds an MBA from Amity Business School. In 2012, Bloomberg and CMO Asia named her one of India's Top 50 Brand Leaders.

Outside the boardroom, she is an award-winning actor and a bestselling author. Her performance in the film Mehar won recognition for Best Actress at two festivals in 2024, and her earlier film Dronacharya streams on Disney+ Hotstar and MX Player. Her book, It Doesn't Hurt to Be Nice, blends humour, spirituality and self-discovery. A motivational speaker, certified yoga practitioner and dancer, she was crowned Mrs. India Worldwide 2021.

Brands
BlackBerry · AirAsia · Airtel · Locus · Inflect Inc.
Leadership
Senior Vice President, Policy & Communication, FPSB India
Education
Executive scholar, Kellogg School of Management, Northwestern University · MBA, Amity Business School
Amisha on LinkedIn
Himani Sharma, co-founder of UNBOUND, speaking at an event
Co-founder

Himani Sharma

Brand marketing and partnerships leader, with nine years of building trust for brands in finance, education and technology.

9+years in brand marketing, partnerships and growth
300+attendees at the financial planning bootcamp she hosted with IIM Bangalore
2IIM programmes hosted, with IIM Bangalore and IIM Ahmedabad

Himani is Senior Brand Marketing Manager at the Financial Planning Standards Board (FPSB) India, where she leads brand strategy, stakeholder engagement and integrated marketing for the CERTIFIED FINANCIAL PLANNER certification and for financial education across India. She works with financial planners, educators, regulators and the wider BFSI ecosystem.

She has more than nine years of experience building and managing strategic relationships across industries, including earlier roles at ACCA and NestAway Technologies, with a focus on partner success, communication and business growth. Her approach pairs operational discipline with creative storytelling.

She has hosted large-format programmes for FPSB India: a bootcamp on setting up a financial planning practice, co-hosted with IIM Bangalore for more than 300 attendees from across India, and an Asset Pricing and Factor Investing Workshop with IIM Ahmedabad for 300+ CFP professionals and students.

Organisations
FPSB India · ACCA · NestAway Technologies
Leadership
Senior Brand Marketing Manager, FPSB India
Education
B.Com (Hons.), University of Delhi
Certifications
Strategic thinking · Strategic partnerships · Digital innovation for finance
Himani on LinkedIn

Meet them on a call.

Thirty minutes with both founders. Tell us what you want people to say about your brand, and within three working days you get a written plan and what it would cost.